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Undergraduate

Bachelor of Communication and Media (Marketing)

Domestic students International students
Bachelor of Communication and Media (Marketing) (BCNM)
CRICOS: 093872D
Entry requirements
View full details
Study mode
  • On-campus
  • Online
Campus
  • Springfield
  • Toowoomba
Duration
  • 3 year(s) (or part-time equivalent)
Start
  • Jan, May, Sep
Intakes

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Overview

  • Marketing is a critical tool in industry growth and development. Marketing professionals need to be able to understand consumer behaviour in order to create market value, generate strategies and tap into marketing channels.
  • Learn marketing theories, principles and skills through the combination of theoretical study and practical application.
  • Develop a skillset to equip you to work as a practising marketer in a range of product and service industries, and you will have an appreciation for global, sustainable and ethical contexts of marketing strategies and practices.
Thinking of studying in 2024? UniSQ will be delivering flexible new ways of teaching, with different calendar offerings, making the balance of study and life easier. Read more in our new academic calendar FAQs.

Career outcomes

  • As a graduate, your career opportunities may include marketing and communications officer, marketing researcher, digital marketing coordinator, advertising manager, product or brand manager, distribution manager, sales manager and events coordinator.

Entry requirements

Pre-requisites

To study this degree we assume you have sound knowledge in:

  • English (Units 3 & 4, C) 

We assume that your knowledge is equivalent to a grade C or higher in Units 3 and 4 at high school level (typically studied in Year 12). Find out more about assumed knowledge.

Select the country where you completed your studies to see a guide to the grades you need to apply for this degree. If your country is not listed, you can still apply for this course and we will assess your eligibility. 

English language requirements

You are required to satisfy the applicable English language requirements and this degree requires a minimum of IELTS 6.0 or equivalent. If you do not meet the English language requirements you may apply to study a University-approved English language program.

Recognition of prior learning or work experience

If you have previously studied in your home country, you may be eligible for recognition of prior learning to reduce the number of courses that you need to study to finish your program.

Pathways

If you don’t meet the entry requirements, don’t worry, there are pathway options available to you.

Degree structure

To complete this degree students must complete 24 units.

Courses to be studied Units
Core courses 4
2 x 8-unit majors*  16
1 x 4-unit minor* 
or 0-4 x recommended SEED-electives
or 0-4 x other elective courses* 		4
Total 24

*The second 8-unit major, minors and electives can be selected from the Bachelor of Communication and Media or from another UniSQ undergraduate program such as Bachelor of Arts, Bachelor of Business, Bachelor of Information Technology or Bachelor of Science.

Refer to the UniSQ Handbook for courses to be studied and recommended enrolment patterns.

Other majors

Fees and scholarships

Your actual fees may vary depending on the courses you select. We review our fees annually so these may be subject to change.

Approximate annual costs1 for international students' first year of study (8 units) in this degree:

Study Mode Cost
External/Online

You are responsible for the full cost of your course and are charged a tuition fee.

AUD 28000
On-campus

You are responsible for the full cost of your course and are charged a tuition fee.

AUD 28000

1 These are indicative annual fees for 2024. 

Student services and amenities fees

You may need to pay student services and amenities (SA) fees as part of your course costs.

Scholarships

At UniSQ, we offer a range of scholarships to support your success at university. Find a scholarship that works for you.

How to apply

Complete your online application directly to UniSQ.

CRICOS: 093872D

Apply direct to UniSQ

Intakes

You can select to start your study in Trimester 1, 2 or 3.

Study period  Orientation  Study period start date Finish date
Trimester 1, 2024  Monday 15 January Monday 22 January Friday 26 April 
Trimester 2, 2024 Monday 6 May Monday 13 May  Friday 16 August
Trimester 3, 2024 Monday 26 August Monday 2 September Friday 6 December 
Two men collaborating at a computer workstation in an office environment.

Got questions?

 

Begin your study journey today with the university rated 5/5 stars for graduates starting salaries* and start the degree that’s right for you.

*Good Universities Guide 2024

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