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Advertising is all around us, from the clothes we wear to the social media apps we use every day. Whether you want people to try a new product on the market, give up smoking, or drive safely on the roads, advertising is about effective communication and changing behaviours. Do you have a flair for writing, design or media? Do you think outside the box and see things differently to others? Put your creativity to use and discover the influence of advertising.

  • Examine a variety of advertising techniques, from obvious TV ads and billboards to the subtle techniques employed to influence social behaviour.
  • Understand advertising and consumer culture and learn how to interpret data and predict future trends.
  • Develop your own advertising campaigns and work alongside staff who have industry experience as well as academic credentials.
  • Extend your Advertising degree by also studying Marketing, PR, Journalism, Media Studies or Creative Writing.

Study with the No.1 university in Australia for graduate starting salary.

Ready to start?

Semester 1, 2020 applications close 6 March