Marketing

Overview

Study Marketing at USQ and learn how to add value to businesses by identifying and creating value for customers.  You will learn: how to connect customers to brands; how to become proficient in the use of tools to develop creative and impactful marketing communications; and how to measure the effectiveness of your strategies and tactics.  You will also learn the importance of data in modern marketing and how this feeds into the development of digital and social strategies and plans. You will graduate with the skills and knowledge to step into a marketing role or to make an impact to your own organisation by better understanding how to meet the needs of your customers.