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Bachelor of Communication and Media (Advertising)

Summary
Bachelor of Communication and Media Major Advertising (BCNM)

Study Mode
  • On-campus
  • Online

Start
  • Semester 1 (February)
  • Semester 2 (July)
  • Semester 3 (November)

Number of Units
  • 24 units

Duration
  • 3 years or part-time equivalent

Campus
  • Toowoomba

Semester 3 (November) intake is only offered via online study.
View USQ Handbook
Program Information Set

Create a buzz in business

Advertising is an essential part of commercial and not-for-profit organisations throughout the world, and is a key tool used to grow businesses and communicate to audiences. 

Learning how to create concepts, understand audiences and pitch effective messages is a critical skill you can develop in USQ’s Bachelor of Communication and Media (Advertising).

Throughout the Advertising major you will learn how to plan, pitch and implement an advertising campaign. You will develop your expertise across a range of media in both traditional and digital platforms, with a particular focus on social media.

Graduates will have the skills needed to gain employment in careers such as advertising sales executive, marketing and communications officer, copywriter, brand manager, production manager, digital marketing coordinator, client service manager or advertising content curator. 

Courses to be studied Units
Core courses 8
plus 1 x 8-unit Advertising major 8

plus 1 x second 8-unit major from Bachelor of Communication and Media*
or  2 x 4-unit minors from Bachelor of Communication and Media*
or  1 x 4-unit minor plus 4 x approved courses

8
Total 24

*The second 8-unit major or minors can be selected from the Bachelor of Communication and Media or from another USQ undergraduate program such as, Bachelor of Arts, Bachelor of Business and Commerce, Bachelor of Information Technology, or Bachelor of Science.

Refer to the USQ Handbook for courses to be studied and recommended enrolment patterns.

How much will it cost?

Approximate annual costs1 for your first year of study (8 units) in this program are:

Study Mode Cost
Commonwealth supported AUD 6560
Domestic full fee paying AUD 19520

Loan to help you pay your fees

You may not have to pay your course (subject) fees upfront. HECS-HELP and FEE-HELP allows you to defer your fees until your income reaches a certain level.

You may also be eligible to receive financial support from Centrelink.

Scholarships and financial assistance

You may be able to apply for scholarships to help with your study costs.

1 These are indicative annual fees for 2018 and costs will vary depending on the actual courses selected during your study. Fees may also vary from year to year as they are reviewed annually.

15/66
OP/Rank
This is the 2018 adjusted OP / Rank for this program.

The lowest OP/unadjusted Rank* to which an offer was made is 17/62. OP/Ranks based upon all offers made in Semester 1, 2018.

Entry Requirements

  • Subject pre-requisite: English (4, SA) or equivalent

English Language Requirements

You are required to satisfy the applicable English language requirements. This program requires a minimum of IELTS 6.0 or equivalent.

If you do not meet the English language requirements you may apply to study a University-approved English language program.

Admission pathways

A number of other pathways are also available if you haven't been able to study previously or don't meet the requirements for entry into your program of interest.

*Further admission information

An adjusted Selection Rank is the result of combining additional ranks through special entry schemes for admission.

Special entry schemes for admissions may help you get into the program of your choice by increasing your Selection Rank, through the allocation of additional ranks in certain circumstances.

An adjusted Selection Rank is the result of combining additional ranks with a student's OP/Selection Rank. An unadjusted Selection Rank is the student's Selection Rank without any rank adjustments.

USQ is committed to greater admissions transparency. Learn more about the education and work experience, as well as average OP/Ranks for this programs' student cohort for Semester 1, 2018.


How to apply

Note: Semester 3 intake is only available via online study.

QTAC codes

Mode Codes
Online 909885
Toowoomba 909881

Closing dates

Applying directly to USQ:

  • Semester 3, 2018 - applications close Friday 23 November, with semester 3 commencing on Monday 19 November 2018.
  • Semester 1, 2019 - applications close Monday 18 February, with semester 1 commencing on Monday 25 February 2019.
  • Semester 2, 2019 - applications close Monday 1 July, with semester 2 commencing on Monday 15 July 2019.

If you are applying via QTAC, you will need to check the QTAC closing dates.

Credit for previous study or work experience

You may be eligible for credit if you have previously studied or have relevant work experience. This will help to reduce the number of courses that you need to study to finish your program.